What the Numbers 50 and 250 Mean in BM Names
The numbers indicate the advertising spend limit in US dollars. BM 50 allows spending up to $50 per day initially, BM 250 — up to $250. These restrictions are set automatically based on account history and verification results.
Key Differences Between BM 50 and BM 250
Main distinctions:
- Daily limit — five times higher for BM 250
- Scaling speed — BM 250 allows faster budget increases
- Verification requirements — BM 250 needs more serious documentation
- Market price — BM 250 costs 2-3 times more
When to Choose BM 50
This option is ideal for testing new funnels, learning the platform, and launching campaigns with limited budgets. If you are a beginner or working with narrow niches, start with BM 50 — it minimizes risks during bans.
Advantages of BM 250 for Professionals
Experienced arbitrageurs choose BM 250 for large-scale campaigns. The high limit allows testing more creatives simultaneously, finding profitable funnels faster, and avoiding restrictions during successful launches.
How to Increase Limit from 50 to 250
The increase happens automatically after successful campaigns and reliability confirmation. Regularly pay bills on time, avoid policy violations, complete additional verification. The process can take from a week to several months.